Named FGCU’s fourth-full-time Director of Sports Information on July 1, 2010 by Director of Athletics Ken Kavanagh, Patrick Pierson was promoted to Assistant Athletic Director for Communications in the summer of 2012.
Entering his ninth year in Division I athletics and sixth as the head of a media relation staff, Pierson (31) is responsible for the publicity of FGCU’s 15 Division I sports, the official website of FGCU Athletics (www.FGCUATHLETICS.com), the department’s social media efforts, Atlantic Sun TV broadcasts and serves as the primary contact for men’s basketball, men’s soccer, baseball and men’s golf.
Aside from his day-to-day SID responsibilities, Pierson serves at the sport administrator for the three-time A-Sun champion FGCU baseball team and three-time defending A-Sun champion men’s soccer program . Pierson also oversees FGCU’s radio and TV negotiations.
In 2011-12, Pierson helped publicize FGCU’s first Division I postseason eligible campaign that saw five different teams capture Atlantic Sun and Coastal Collegiate Swimming Association (CCSA) titles, while a total of six programs were represented in the NCAA Tournament/Championships. FGCU was the only Division I school to capture its respective conference regular season and tournament title in men’s and women’s soccer, and was one of just 15 schools to make its conference championship game in men’s and women’s basketball.
Over his two years in Southwest Florida, Pierson and his staff have covered seven different A-Sun regular season titles, three A-Sun Tournament championships, a pair of CCSA titles, two perfect conference regular seasons (Women’s Soccer & Women’s Basketball) and left-handed pitcher Chris Sale – the 2010 Collegiate Baseball Player of the Year, 2010 First Round Draft Pick and 2012 American League All-Star.
Since the summer of 2011, he has represented the Atlantic Sun Conference on the CoSIDA I-AAA University Division Management Advisory Committee, a group that represents the Division I institutions that do no sponsor football with the primary focus being the transition of the CoSIDA national convention joining NACDA in 2013.
Pierson came to FGCU after six years at St. Bonaventure University of the Atlantic 10 Conference, including the last three as the Sports Information Director.
At St. Bonaventure, Pierson was responsible for the department's media and public relations efforts, including the official web site, www.GOBONNIES.com. During the summer of 2008, Pierson coordinated the complete redesign of the department's web site with CBS College Sports. He also served as the primary publicist for the nationally-recognized men's basketball program and oversaw St. Bonaventure's other 13 sports, while also serving as the primary contact for women's soccer, men's golf, men's tennis and baseball.
From 2004-07, Pierson served as the chief publicist for the women's basketball program and the host SID for the annual St. Bonaventure Shootout in Elmira, N.Y. He also served as the media contact for 11 other sports and managed the athletic communications intern staff.
Around St Bonaventure’s campus, Pierson served as the Chair of Hall of Fame Selection Committee, was a member of the BonAlumnus Board and spent the fall of 2009 as an adjunct professor in the Russell J. Jandoli School of Journalism and Mass Communication. Pierson also served a year (2008-09) on the Atlantic 10 Softball Championships Committee.
Pierson is a member of the College Sports Information Directors of America (CoSIDA) and a former member of the ECAC-SID Association. Over the last four years, he has served on CoSIDA's Publication Contest Committee.
A native of Frewsburg, N.Y., Pierson graduated from Robert Morris University in 2004 with a bachelor's degree in sport management. During his stay at Robert Morris, Pierson worked in the athletic department's sports information office for three years and had a one-year stint as a marketing intern. Also, while in Pittsburgh, Pierson served as a promotions intern for the nationally-recognized Pittsburgh's ESPN Radio 1250 AM and as a NFL Experience intern for the Pittsburgh Steelers for two years.
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