FORT MYERS, Fla. - FGCU Athletics has hired Denise Da Silveira as the Director of Corporate Sales and Marketing, announced FGCU Director of Athletics Ken Kavanagh on Thursday.
"We are excited to have Denise join our administrative team," said Kavanagh. "A very personable individual, she brings to FGCU a tremendous wealth of experience and knowledge of the SW Florida community. In particular, we look forward to her spearheading the expansion of our corporate partnerships and marketing initiatives in our continued pursuit of additional resources and in building the best home venue atmospheres possible for our teams."
Da Silveira, a resident of Naples, comes to FGCU from GATES Builders, where she served as an executive project manager and as a broker for Gates Realty, LLC. Prior to working with GATES Builders, Da Silveira was the Director of Sales, Leasing, and Marketing at Gates McVey realty, where she managed a team that implemented marketing and sales campaigns.
She will serve as the catalyst for the creation of corporate/business partnerships supporting the mission, vision and priorities of Florida Gulf Coast University Athletics. Da Silveira will also serve as the lead sales person for corporate contracts between the FGCU Athletic Department and local, regional, and national sponsors; develop corporate sales, marketing and promotion initiatives for FGCU’s 14 sports programs.